How does refinery29 work
Consumers hate advertising, but only when it looks like advertising. How can these two truths coexist? Native advertising! Now 11 years old with employees, the company specializes in sponsored content targeted at the millions of young women who might buy fashion and beauty products.
Listen to or download the episode in the audio player above. You can also find the show on Stitcher and TuneIn. Want more podcasts? Click here to subscribe to Too Embarrassed to Ask on iTunes. To subscribe to that, click right here. You can follow Recode on Twitter for the latest on upcoming guests. I first realiz. Maybe you know Paula Patton for her role in Oscar nom, Precious. Perhaps you were a fan of the background vocals she laid for Usher in the mids. No promo code required.
Unlike other popular cookware brands, the Alwa. Welcome to Money Diaries where we are tackling the ever-present taboo that is money. On this episode of Dear, Black Love we watch newly married couple, Brea and Mariah, share their modern love story. From meeting their freshman year at Yale. We don't see the world as being so split between advertising and content. During any weekday lately, there usually are one or two interviews with somebody who is applying for a position here at Refinery Justin and I have made a point of trying to meet, at least for 15 minutes, anyone who is going to potentially work here, for whatever position it might be.
That's really, really important. And we've hired about 40 people since January 1. We're at about people on staff now and will be at about or so by the end of the year. Our company is fundamentally a head-count company, not a platform company. We have people. They are our assets. There are no silos in this company; in a sense, it's a fabric and everything connects. That means you really need to find people who connect culturally. That's more important than what anyone's background or experience is.
The most important thing when you grow larger is to make sure that beyond the face time you have with people, everyone aligns on the common mission.
To that end, we do this thing called the R29 Fireside Chat. The Fireside Chat happens in the afternoon over drinks or a meal with some music and an imaginary fireplace.
We invite about 15 people randomly selected from different departments--it might be an editorial assistant, all the way to a head of sales--and they have the opportunity to ask questions they would never ask in a company meeting setting. That's really incredible, because when people meet in departmental groups, there's always an agenda. It's really interesting what people bring to the table. People start firing away with serious and sometimes difficult questions.
For Justin and me, it's the most enlightening time. We also have full-company meetings regularly. We share all of our results and what makes us successful and what's ahead. We really celebrate the all-hands meetings, almost in a theatrical sense. Recently a female mariachi band came to play, and we were there in the morning as everyone arrived with bloody marias--a bloody mary made with tequila--for everyone.
Justin and I wore giant sombreros for the meeting. One of my biggest pet peeves is eating at my desk. I never do it.
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